Case 4: Louisiana
Louisiana sought precise insights into the Spanish traveler segment visiting the USA to refine its tourism strategy. Travellyze conducted a specialized Adhoc survey capturing demographic, behavioral, awareness and perception data.
With this data, Travellyze crafted a comprehensive report including transportation, booking, culinary preferences, and other key behaviors. The report also provided actionable resources, like word clouds and popular activities, enabling Louisiana to develop targeted marketing campaigns.