Unique COVID-19 insights
These are uncertain and challenging times for travel and tourism and marketers cannot depend on their experience from the past or their intuition of what to expect in the future. Therefore, we have done a COVID19 survey to understand the impact the pandemic has and will have on specific segments and destinations.
The new COVID-19 survey allows us to cross-reference our destination and travel survey with the new COVID-19 survey. An example of an insights made from this is: Those over 18 years old in the UK market, who have not yet visit Dubai, but would like to within the next 3 years, and want to travel in shoulder seasons, how has COVID-19 impacted their travelling?